NEWS & TRENDS


November 27th, 2025

New Logos!

New Look, Same Mission: We transform research into your business advantage

We’re excited to present our new logo for our institute’s Business Model Lab! We bring research and practical value for industry closer together. If you’re involved or responsible for the business model at your company, let's connect.

The Business Model Lab supports companies across industries in addressing their business model challenges. We offer expert guidance, tailored resources, and hands-on support to foster business model innovation and sustainable competitive advantages. Beyond that, we connect businesses with motivated students and open the door to collaboration and practical knowledge transfer.

Our mission is to help organizations discover new opportunities and build competitive advantages to confidently navigate today’s market complexities.

With our new branding and website, we’re relaunching our online presence and look forward to welcoming new partners, collaborators, and curious minds.


May 28, 2024

Workshop "Sustainable Business Models" 

End of May we had another interesting two-part workshop on the topic of sustainable business models and sustainable production as part of the project with DIH SÜD GmbH. We discussed barriers and drivers for SMEs when implementing sustainable business models or transforming their existing ones. We also used the Green Transformation Cards developed from the Green Tech Valley Cluster.

Thank you to the participants and partners.


February 27, 2024

Workshop "Disruptive Business Models - Practice" 

Today we had the pleasure of hosting the workshop "Disruptive Business Models - Practice" together with DIH SÜD GmbH! It was an inspiring opportunity to work together with SMEs on their business models of tomorrow. A big thank you to all participants, speakers and partners who made this day a success! Together we are shaping the business models of the future!

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October 23, 2019

Grand Opening of the Business Model Lab

Today marked the successful grand opening of the Business Model Lab at Graz University of Technology. With Business Models as its cornerstone, the Lab promises to be a hub of knowledge sharing, collaboration, and cutting-edge research. Here, minds will converge, ideas will flourish, and new paradigms in business thinking will emerge. Cheers to a future filled with transformative strategies!